Introducing The Alchemy Method™ Certification

By Award-Winning Instructor Kwame Scruggs, and Julie Elledge Ph.D., LMFT, PCC, NBC-HWC, BCC

“Thanking you for a most excellent class that you and Kwame offered.  Each Tuesday, I looked forward to gathering amidst us and exploring more of the myth!  I learned much regarding how the myth opened each of us to exploration of our past, our perceptions, our perspectives, all the while recognizing the uniqueness of each participant in a way that promoted compassion. I “get” how this is one amazing tool to utilize in my coaching circles and I very much look forward to offering!”

The Alchemy Method

Alchemy is the ancient art of magical transformation. In medieval times, the alchemists were particularly concerned with transforming lower base metals to gold.

Applied to coaching, alchemy is the powerful process of uncovering the shadow stories within us and transforming them into stories of potentiality. In essence, The Alchemy Method is the process of extracting our own personal gold.

By using the power of myth, the Alchemy Method has the unique ability to dive deep with clients without evoking defenses. Finding ourselves mirrored in story, we are able to explore our true and vulnerable selves through creativity and imagination.

Coaches will be challenged to excavate the positive character strengths within themselves to lead powerful and transformative group coaching sessions. The Alchemy Method is particularly impactful in community settings, and coaches will learn how to find and select their own myths to positively inspire the clients they serve.

Dr. Kwame Scruggs, the creator of the Alchemy Method, has been recognized for his bold, creative, and highly transformational work, especially with urban, adolescent males. Through myth, he has guided scores of young men to understand and develop personal purpose in life.

The Alchemy Method is a certification course exclusive to Mentor Agility. The curriculum has been developed in collaboration with Julie Elledge PhD, PCC, BCC & NB-HWC to meet the highest coaching standards.


Course Details


Continuing Education: 32 Units
Cost: $2080


Dates: 2022- March 1, 3, 8, 10, 15, 17, 22, 24, 29, 31 , April 5, 7, 12, 14,19, 21, 26, 28  (18 classes)

Time: 1-3:00 MST – 2 hour class

  • Implement coaching structure in group settings and lead group coaching sessions. -Cultivate trust and safety in a group environment quickly and efficiently
  • Develop and apply active listening skills in a group setting to uncover client’s desires and support creative expression.
  • Formulate powerful questions to find the gold within each client in a group setting
  • Challenge assumptions and perspectives to provoke new ideas and transform insight into learning action
Instructor: Kwame Scruggs, Ph.D.

Kwame Scruggs was born and raised in Akron, Ohio—which, at that time, was the rubber capital of the world. He graduated from high school on a Thursday and started working as a mail boy at Goodyear the following Monday. He remained there for 15 years, nine as a drafter in Mold Design, while attending the University of Akron in the evening. After juggling work and school for many years, Kwame decided to take a risk and jump. Accepting a buyout from Goodyear with no job in sight, he left on faith. He accepted a graduate assistantship at the University of Akron where he earned a MS degree in Technical Education with an emphasis in Guidance and Counseling.

After graduating he spent five years working with youth and adults in Pre-College programs at the university. During that time, he was introduced to the Akan System of Life Cycle Development (African-based rites of passage) and became formally initiated. Through this process he discovered his purpose and reason for life. Soon after, he was introduced to the works of Carl G. Jung, Joseph Campbell, and Michael Meade. His further reading, and the experience of his own journey, solidified his belief in the power of myth to transform lives. In 1998, Kwame went out on his own facilitating groups for high school dropouts and youth attending charter schools in Akron and Cleveland. Through the telling, discussion, and analysis of mythological stories, told to the beat of a djembe drum, Kwame supported each youth in becoming the hero in their own lives. To deepen his work, Kwame enrolled in Pacifica Graduate Institute in Santa Barbara, California and obtained a masters and eventually a Ph.D. in Mythological Studies with an emphasis in Depth Psychology. In 2003, Kwame founded and became Executive Director of the non-profit, Alchemy, Inc. Over the years, Alchemy, Inc. has been recognized for its bold, creative, and humane work. In 2012, Alchemy won the President’s Committee National Arts and Humanities Youth Program Award, the nation’s highest honor for after-school and out-of-school programs. Kwame accepted this award from First Lady, Michelle Obama, at the White House. The work of Alchemy, Inc. was also the backdrop of the feature-length documentary, “Finding the Gold Within.” Since its inception, Alchemy has worked with 2000 youth. In 2020, the Association of Teaching Artists (with Lincoln Center Education) presented Kwame with their Innovation in Teaching Artistry award.

Kwame is a board member of the Joseph Campbell Foundation and a graduate of the National Guild Community Art Education’s CAELI (Community Arts Education Leadership Institute) Class of 2015. Kwame has presented at numerous C.G. Jung sites around the country and is internationally known for his unique, engaging style and his innovative method of using myth to create community, stimulate dialogue, and inspire life-changing moments.

Instructor: Julie Elledge, Ph.D., LMFT, PCC, NBC-HWC, BCC

Dr. Elledge is the founder of Mentor Agility. Her passion for the use of storytelling in coaching, led her to bring together nationally-recognized, master storytellers to develop innovative curriculum for the benefit of the coaching industry.

She is a professional coach in national practice, with four credentials including the prestigious International Coaching Federation and the National Board Certification for Health and Wellness Coaching. She is a recognized expert in the field of coaching and mental health, pioneering the area of financial well-being, nature coaching, and storytelling. She is the creator and developer of the Hero’s Journey® Change Model and has been recognized by the Joseph Campbell Foundation for her unique application of his legacy and work.

Her company, Mentor Agility, is a certified training program for coaches. As an educator, she has worked with companies like Apple Education, BP, NOAA, NASA, Twentieth Century Fox and Baz Luhrmann.


Alchemy Method Frequently Asked Questions

Q – Can I take this program online?

A – This certification is a fully remote, in-person digital course. Coaches have the advantage to interact with their peers and receive mentor feedback through the Mentor Agility Creator Space.

Q – Is The Alchemy Method a certificate program?

A – This course was developed as a certificate program to indicate the level of commitment and expertise needed to complete the course. Students that complete the course receive a certificate and have the option of earning continuing education credits for ICF and NBC-HWC.

Q – Are there any prerequisites for this certificate?

A – This is an advanced coaching course. Coaches should have a strong foundation and understanding of coaching sessions and structure.

Q – What will I need to participate in class?

A- Enthusiasm, an open mind, and a digital device that is compatible with Zoom. Our digital learning environments are held via Zoom. A high speed (10MB Down) internet connection with a computer is recommended for a seamless experience. This is a mixed media interactive class, so students will be asked to actively participate and interact with fellow students and the instructor.

Q – Will I have a chance to practice coaching?

A – Yes, application of skills is essential to the learning process. Coaches will receive practice coaching assignments and are encouraged to interact and receive feedback with their peers on the private Mentor Agility Creator Space.

Q – I have additional questions, how do I contact you?

A – Please send us an email at

Q – What is your cancellation policy?

A – We operate on a 100% satisfaction guarantee. If you are not satisfied with this class by the time you reach X, just stop and send us an email. We will ask a few questions to understand your concerns and then refund 100% of your tuition.

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