Business for Coaches

This course guides coaches through the essential elements of creating, building and growing their most successful practice. The comprehensive course covers the core elements of:

  • Designing Coaching Programs – that maximize your clients’ time with you, through the programs that you create. Using the elements of “Brain Theory” – that is, understanding how the human brain learns best – you will learn how you can create your marketing plans for maximum effectiveness and impact.
  • Defining your Practice – identifying and optimizing the elements and disciplines of your practice that best reflects your knowledge, training, experience and passions. 
  • Optimizing Technology – How to optimize the effectiveness of your practice using the technology that best delivers your coaching knowledge, experience and guidance, while efficiently managing the operation of your practice. In this modern world, technology is a critical element in efficiently and effectively optimizing today’s modern coaching practice.
  • Branding – How best to define and differentiate your coaching practice to draw clients to you. Your practice will be most successful if you can clearly identify what makes you different – and  better – than other coaches through a well-defined brand. 
  • Building Your Practice – Practical elements of building your practice – Identifying the sources of your potential clients and the best ways to work with those sources. 
  • Client Engagement – How to work with your clients in compliance with legal, ethical and professional standards so that you and your clients maintain a relationship in which all parties are both satisfied and receive optimal value from the engagement. 

All Coaches love engaging with their clients. This course will ensure that you know how to build a sound practice that serves you and your clients best. 

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Objectives

Certification details

  • Units: 4
  • Instructors: Dr. Sherry Yellin and Dr. Julie Elledge
  • Schedule: Self Paced
  • Language: English
  • Prerequisite: High School Degree
  • Investment: $120.00

Who should take this certification?

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